Market Assessment

Product AssessmentChina is an attractive market for many medical technology products but it requires time and investment.  Companies have many potential markets and opportunities that they can pursue.  However, they have limited resources to pursue such opportunities.  Therefore, when deciding whether to enter or expand in the China market, companies need to ensure that the expectations for return are sufficiently attractive in comparison with other opportunities.

We research and analyze the market in order to develop an accurate assessment of the market.  We assess the market potential, evaluate barriers and drivers of market growth, understand the value chain, determine any legal or regulatory issues and calculate the investment required.    We do this by leveraging our wide network of physicians, government officials, regulatory professionals and industry experts to conduct the appropriate primary research and then utilize our deep knowledge of business fundamentals and the China medical device market to make the appropriate analysis and recommendations.